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WHO ARE WE



The vision of Navinchandra and Sons is reciprocally tied up with its mission. Company’s dream is to become the premier online destination for God Accessories, fostering customer-centricity through quality products and services for all clients, society, and partners. To bring puja products to every home globally, empowering thousands of households. Plans include brand registration, expansion into exports and e-commerce, and establishing retail channels.
Navinchandra & Sons was founded in 1999 by three brothers residing in Mumbai, operating as a joint family. What began as a home-based operation two decades ago has evolved into a thriving business venture. Currently operating as a proprietorship under Mr. Dhiren Shah, the business exemplifies the essence of teamwork. Each of the three brothers plays a distinct role, contributing to the overall success of the enterprise.
The company’s strength lies in its dedicated team of employees who are committed to delivering exceptional service to both domestic and international customers. In addition to serving the local market, the company also exports its products to destinations such as the Middle East, Mauritius, the United Kingdom, the USA, Thailand, and beyond. At Navinchandra & Sons, the mission is to provide customers with top-quality products coupled with unparalleled service, ensuring a superior purchasing experience and utmost satisfaction
We specialize in offering a diverse selection of god dresses, god murtis, god shringar, and various pooja items. As a prominent wholesaler and the foremost manufacturer of chunri, god dresses, idol decoration items, handicrafts, and related articles, we take pride in delivering top-quality products to our customers. Our extensive range caters to the diverse needs of individuals and institutions engaged in religious practices and rituals. With a commitment to excellence and customer satisfaction, we ensure that each item reflects craftsmanship, tradition, and devotion. Whether it’s adorning idols, embellishing sacred spaces, or enhancing the ambiance of religious ceremonies, our offerings are designed to elevate the spiritual experience. Trust us for all your requirements related to god-related products and experience the essence of divine craftsmanship.
OUR SERVICES


Wholesale
Wholesale Distribution: We cater to businesses and retailers looking to stock up on pooja supplies in bulk. Our wholesale distribution services ensure competitive pricing and timely delivery, making it easy for you to meet the demand of your customers while maximizing profitability.

Export
International Export: We take pride in offering our premium pooja products to customers worldwide. With our international export services, you can access authentic and high-quality pooja supplies no matter where you are located. Whether you’re in need of traditional items for personal use or for retail distribution, we deliver excellence across borders.
MEET OUR TEAM


Shailesh Shah

Dhiren shah

Rajesh Shah

Nirav Shah
OUR MILESTONES

Started Making Chunri from Home & Self-Delivering:
In 1996, our journey began with a humble start from the comfort of our home. We embarked on the venture of making chunri, a traditional cloth used in religious ceremonies, with dedication and passion. Handcrafted with love, each chunri represented our commitment to preserving cultural traditions.
Purchased a Small Shop Naming Reliable & Started the Work:
The year 1999 marked a significant milestone as we took the next step in our journey by purchasing a small shop and naming it Reliable. This move represented our commitment to professionalism and expansion. With our own storefront, we had a dedicated space to showcase our products and cater to the growing demand from our customers. The shop became a cornerstone of our business, symbolizing reliability, quality, and customer satisfaction.
Shifted to a Big Shop of 2 Floors & Added New Products & Variety to It:
In 2010, we experienced tremendous growth and success, prompting us to expand our operations further. We moved to a larger shop spanning two floors, providing us with ample space to diversify our product offerings and cater to a broader customer base. With this expansion, we introduced new products and expanded our variety beyond chunris to include a wide range of religious and spiritual items. This strategic move allowed us to meet the evolving needs and preferences of our customers while solidifying our position as a trusted provider of religious merchandise.
Launched Export House:
The year 2017 marked a significant milestone in our journey as we ventured into the global market by launching our export house. This expansion was a testament to the quality and authenticity of our products, which garnered recognition and demand beyond domestic borders. By establishing ourselves as an export house, we opened doors to new opportunities and partnerships on an international scale. Our commitment to excellence and cultural heritage resonated with customers worldwide, establishing Reliable as a reputable name in the global marketplace.
Launched One More Branch at Second Location Masjid Bunder by Introducing All the Pooja Samagri Items Including Dhoop Agarbatti Incense Stick etc:
In 2020, we embarked on another chapter of expansion by launching another branch at a second location in Masjid Bunder. This strategic move allowed us to extend our reach and accessibility to a broader audience. At this new location, we introduced a comprehensive range of Pooja Samagri items, catering to the diverse needs of our customers. From dhoop, agarbatti to incense sticks and everything in between, our expanded offerings provided a one-stop destination for all religious and spiritual requirements. This expansion not only reinforced our commitment to serving our community but also positioned us as a leading provider of pooja essentials in the region.
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